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October 19, 2005

Nokia's New L'Amour Collection

by Darla

Oh L'Amour! Cultural contrasts, craft and ethnic influences inspire Nokia's latest fashion collection

 

Natural materials, fusion of colors and patterns define the L'Amour Collection

Nokia_lamour_collection_1

Hong Kong, China / Florence, Italy / New York, NY, USA - Continuing to push the boundaries of mobile phone design, Nokia has introduced a collection of three trend-inspired mobile phones, the Nokia 7360, Nokia 7370 and Nokia 7380. Each model in the L'Amour Collection offers a beautiful mix of contrasts  -  infusing cultural and ethnic influences with luxurious touches of the unexpected.  Hints of vintage and craftsmanship, are fused with natural materials, colors and patterns, all carefully crafted and layered with a passion for detail.
 
"For many consumers, the mobile phone has truly become an extension of their personal style - it is a fashion statement as well as an advanced communications device," says Alastair Curtis, Vice President of Design at Nokia's Mobile Phones division. "Every detail of these products, from the nature-inspired graphics to the velvet-lined pouches, has been carefully considered with the style-conscious individual in mind.  We are very confident that consumers who appreciate design and attention to detail will fall in love with the L'Amour Collection."
 
In the design and development of the L'Amour Collection, Nokia's Design team looked to materials such as amber, ceramic, turquoise, silk and enamel for inspiration. Craft techniques, such as enamelling and etching, added a creative spark to the graphics, materials, finishes and colors selected for each model in the collection.

The Nokia 7360, Nokia 7370 and Nokia 7380 will meet the requirements of the upcoming EU environmental legislation (RoHS, 2002/95/EC). The legislation will take effect in July 2006.
 

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Comments

charlie

all three designed just for you, i'm sure.

Darla

@Charlie

Lol, I wish!!

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